Quite literally everything an organisation communicates to their target markets, purposely or not, can be referred to as branding. From the more obvious and celebrated ‘logo’, through to vehicle graphics, to lesser-considered elements that include font types, logo placement and positioning, company strapline and its usage, words and phrases to say and not to say and a whole lot more!
So to get branding right, to ensure that it’s powerful, effective and consistent requires the input of a formidable creative design and brand communication specialist. That would be us by the way: The New Fat!
We deliver powerful logo designs, being the result of analysing your industry and market place, followed by the hard work of a team of talented designers, through to supplying branding toolboxes; resources and guidelines to ensure your organisation implements and represent your brand effectively and consistently. We also provide our clients with more detailed corporate guidelines, looking deeper into how the various aspects of your brand are used by multiple departments, agencies and affiliated organisations.
So browse away! Take a look through our various branding pages and don’t hesitate to get in touch for any further information.
The New Fat also helps clients to select and deliver corporate gifts that go way beyond just pens and memory sticks; creative gifts that your clients, customers and target groups will value, retain and even use. By placing your brand on their desk, in their homes and close at hand keeps your brand ‘front of mind’ for when they have budget and a requirement for your specific products and services.